Make your Business a Brand… A Kick-Ass Brand, in fact.
To be the Brand you want to be can sometimes feel so far away…
You can become this Brand, it just takes some work.
Knowing your Brand Story and defining what your Brand really stands for.
Understanding what you need to do with your Brand over the next 3 years, 12 months, 30 days.
Targeting the correct audience for YOU by understanding who your customers are.
How would you like…
To be more confident in your Brand that when you pitch your business you feel kick-ass.
To know that your next proposal defines who you are and is authentic to your values.
To have a year-by-year, month-by-month, week-by-week Brand-Plan.
Announcing our Brand Base Workshop
A 1-Day Brand Discovery Workshop that will give you clarity on your Brand foundations.
Understand your Brand Roadmap
So you know what your doing each month
Define your Brand
So you know exactly what your Brand proposition is
Understand your Brand Story
So you customers can relate to you
Identify who your customers really are
So you can create the ideal customer profile
Applying what you learn from our Workshop means you will have:
An ever-expanding audience of enthusiastic followers and buyers
What will you get from the Brand Workshop
A Brand Audit
Whether your a start up or you are a business that’s been trading for 10 years, it’s important to take a step back and ask yourself where you sit truthfully with your brand.
By examining your brand’s current status through its positioning, messaging, it’s values, the overall customer experience, deficiencies, trends, and appearance will help you understand your weakness and enable you to re-evaluate any opportunities for your brand.
Develop a Brand Roadmap
The Brand Roadmap is key to visualising the future and outlines the vision and objectives of the company over the next 30 days, 3 months, 12 months.
The Brand Roadmap delivers recommendations and guidelines that allow you to manage brand consistency across all customer touch points.
Your Brand Story
Every brand has a story to tell. This story can be where and how the company was founded, or a reason why this brand began, or a hobby or interest that evolved into a busy lucrative business. When you share your brand story, people should know it’s your story. That means being open, honest, and transparent.
Identifying your Customers
Who are they? Can you define them?
Create customer profiles – By understanding your customer base you are able to successfully sell your product or service to them through emotive, targeted campaigns.
It all starts with a strong Brand Strategy
“The Best 1-Day workshop I’ve ever attended”
Discover your Brand Score
Understand and develop a stronger, fitter, kick-ass brand.
We are SOtech, an award-winning creative, strategy and tech agency. We have over a decade of experience in the creative industry, producing innovative digital experiences.
Over the last 11 years we’ve worked with hundreds of businesses and entrepreneurs to grow through creative innovation. We’ve seen what works and more importantly what doesn’t.